I keep returning to the fact that no matter how well you prime your copy and its underpinnings for SEO if no one reads it, its value is zilch. As an English major, this makes me a little too happy. All the bells and whistles are great, but ultimately, the human mind has more flexibility and breadth of knowledge and experience. Writing from that place first is what separates us from AI.

Last week I was scrolling through my regular haunts in Facebook, looking for work and in one group was a post from a mother with a photo of both her three-year-old son and herself.